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Food Business Review | Wednesday, December 22, 2021
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Food delivery has become more of an expectation than an optional addition for the consumers. Not only does it serve pizza and Chinese food, but it involves every cuisine type.
FREMONT, CA: The food delivery giants such as Just Eat, Grubhub, UberEats, and Deliveroo have dominated the considerable market share with marketing goodies and bizarre innovations. Food delivery owners should look at the latest trends and technological advancements to stay at par with the competition and keep up with the ever-evolving customer demands. Therefore, it is necessary to be updated with the forthcoming trends that will mold the food delivery industry.
The Key Drivers
The younger generation is the primary audience for food delivery services; they spend most of their budget on prepared food than other generations. Moreover, millennials prefer to eat in quick-service restaurants and order food delivery in this fast-paced life. Therefore, food delivery companies have contrived new ordering channels and delivery options to satisfy them.
Tweeting Orders
Customers can order food through Twitter; Domino's Pizza was the first to step into the Twitterverse and allow customers to order by just Tweeting a pizza emoji to the company's Twitter account. To understand the choice of pizza and the delivery address, first, a pizza profile on Domino's online delivery service has to be created. Then, a default order known as Easy Order can be saved, and the customers' Twitter accounts will be linked to the pizza profile.
Using Smart Watch for Ordering
The smartwatch's popularity is increasing exponentially; Hence, many food delivery platforms have unified with Android and Apple smart devices; thus, the customers can order food from their wrists in a few clicks.
With the invention of modern smart devices and an abundance of food delivery businesses, customers' demands rise daily. Competitors are always set to deliver tasty food at a lower price, faster, and better customer experience. It is up to the customers to choose the perfect app that fulfills their requirements.
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