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Food Business Review | Thursday, March 13, 2025
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The Functional Foods for Wellness Industry Awards (FFWS Awards) aim to recognize products that significantly contribute to nutraceutical industry development. At the 2025 FFWS Awards, PharmaLinea's >Your< Arthro Ease Capsules were awarded for innovation in bone & joint and women’s health.
FFWS Awards showcase enterprises and products in the Asia-Pacific region that demonstrate innovation, outstanding achievements, or make significant contributions to the development of the functional food, dietary supplements, and nutrition fields. This recognition of PharmaLinea’s solution for joint pain relief and ease of movement underscores the growing market demand for clinically validated, next-generation solutions in joint health.
A growing need for next-generation solutions in the joint health supplements space
While joint health is a well-established supplement category, the market is evolving with new advanced and clinically validated ingredients and formulations. Consumers increasingly demand products with proven efficacy, as many traditional solutions fail to meet expectations.
“Many consumers believe that currently available supplements for joint health lack efficacy,“ explained PharmaLinea’s Marketing Director, Matevž Ambrožič. “Next-generation formulations and products addressing joint pain, such as Haleon’s PanaNatra, are seeing high commercial success, signalling a shift in consumer preferences..“
>Your< Arthro Ease Capsules
Designed for multimodal tissue regeneration, >Your< Arthro Ease Capsules deliver high efficacy at a low dose.
“Our formulation is based on Qllagen®, PharmaLinea’s branded, high-quality type II undenatured collagen,“ stated Veronika Pipan, Head of Scientific Support at PharmaLinea. “With 4 clinical studies backing its efficacy, the product has demonstrated a significantly higher pain reduction and joint health functionality restoration than classic joint health products or NSAIDs.“
The growing stack of clinical data on >Your< Arthro Ease Capsules includes: