JANUARY - FEBRUARY 20266EDITORIALJANUARY - FEBRUARY 2026, Vol - 06, Issue - 02 (ISSN 2836-1989)Published by ValleyMedia, Inc. Editorial StaffAva GarciaDavies MedowsJohnson Heller Joshua Parkersales@foodbusinessreview.comeditor@foodbusinessreview.commarketing@foodbusinessreview.comEmailVisualizersChris LynnManaging EditorFood Business Review Visit www.foodbusinessreview.comCopyright © 2026 ValleyMedia, Inc. All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher thereof.TO SUBSCRIBE TOVian IsaacStanley MartinStanley MartinManaging Editoreditor@foodbusinessreview.comDisclaimer: *Some of the Insights are based on our interviews with CIOs and CXOsTRUST IS THE NEW CURRENCY AND TECH IS MINTING IT Verification systems have quietly migrated from the compliance department to the boardroom. Today, they're less about ticking regulatory boxes and more about anchoring consumer confidence in an age of hyper-scepticism. Take wine. Blockchain-linked NFC and RFID tags now give each bottle a tamper-proof digital passport, provenance, sustainability credentials, tasting notes, all accessible with a tap. What started as anti-counterfeiting has morphed into brand storytelling at scale. European coffee roasters are following suit. Bean-to-cup traceability powered by IoT sensors and blockchain is letting consumers trace their morning flat white back to the farm, altitude and harvest date. It's transparency as competitive advantage. The same logic is reshaping dietary supplements and sachet nutrition. AI-powered ingredient validation, multi-jurisdictional compliance engines and eco-conscious packaging are table stakes in the UK supplement sector. Smart sachets embedded with QR or NFC codes let consumers audit what they're ingesting in real time. The numbers tell the story. Europe's food business is projected to reach $1.51 trillion by 2030. Wine verification systems are expected to hit $118.85 billion by 2032. UK dietary supplements could climb to $9.03 billion by 2035, whilst Roaster in Europe market is expected to reach $106.22 million by 2033. This magazine features thought leadership from Ece Nevra Durukan, RD, Head of Nutrition, Regulatory and Scientific Affairs at Cereal Partners Worldwide, who shares how strengthening breakfast habits through nutrition science, whole-grain innovation and industry collaboration can support healthier, more sustainable diets in the face of rising obesity. We also highlight insights from Angelos Kyrousis, Hotel Manager at Virgin Hotels, who explores how thoughtful wine and food pairing can unlock new flavour experiences, elevate dining journeys and expand consumer appreciation for diverse wines and regions. We hope this edition offers meaningful insights for leaders, innovators and decision-makers navigating a marketplace where trust, transparency and verification increasingly define brand credibility. As authenticity becomes central to consumer confidence across food, wine and wellness, this issue spotlights the voices shaping future-ready strategies that connect technology, nutrition and experience in more transparent and value-driven ways. Let us know your thoughts. Celestial Jordan
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